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Issue |
Title |
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Vol 7, No 1.1 (2023) |
Unveiling the Synergy: Exploring the Intersection of Artificial Intelligence, Digital Management Information Systems, and Marketing Management in a Qualitative Research Study |
Abstract
PDF
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St. Nurhayati Azis, A. Ahmad, Aditya Halim Perdana Kusuma Putra |
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Vol 6, No 1.1 (2022) |
The Role of Digital Marketing and Product Quality on Consumer Buying Interest in Online Stores |
Abstract
PDF
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Kasmad Kasmad |
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Vol 6, No 1.2 (2022) |
Neuromarketing: Understanding Consumer Psychology in the Digital Age |
Abstract
PDF
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Nurhilalia Nurhilalia, Muhammad Ishlah Idrus |
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Vol 7, No 1.1 (2023) |
Catalyzing Commercial Success: Unraveling the Transformative Influence of Communication Media on Product and Service Promotion in the Digital Epoch |
Abstract
PDF
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Adi Mursalin, Mohamad Sudi, Osrita Hapsara, Aat Ruchiat Nugraha, Ellyta Ellyta |
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Vol 6, No 1.2 (2022) |
Development of E-Commerce Applications to Support Digital-Based Marketing |
Abstract
PDF
PDF
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John Friadi, Angelina E. Rumengan, Dodi P. Yani, Muhamad Sigid Safarudin, Suroto Suroto |
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Vol 7, No 2 (2023): December 2023 |
Implementation of Digital Marketing Strategy with Chatbot Technology |
Abstract
PDF
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Farhan Fathur Ramadhan, Andri Sahata Sitanggang, Julian Chandra Wibawa, Nizar Rabbi Radliya |
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Vol 6, No 1.1 (2022) |
Covid-19 Pandemic And Torism SMES: Exploring Impact, Strategies, Required Policies, And Business Sustainability |
Abstract
PDF
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Syekh Idrus, Rico Nur Ilham |
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Vol 6, No 1.1 (2022) |
Multichannel Digital Marketing Optimization through Big Data Analysis in the Tourism Industry |
Abstract
PDF
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Hidayat Hidayat, I Made Indra P, Nova Christian Mamuaya, Darwin Damanik, Farida Akbarina |
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Vol 6, No 1.1 (2022) |
The Effect of Digital Marketing and Product Diversity on Interests and Impact on Student Decisions in Choosing Private Universities in Padangsidimpun City |
Abstract
PDF
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Masnilam Hasibuan |
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